Choose your email marketing software package

1. What is your ambition with email marketing software?

• I would like to send a regular newsletter and understand the results
• Besides a newsletter, I would also like to send event triggered campaigns
• Besides newsletters and event triggered campaigns, I would also like to build profiles for relevant emails
• I want to do lead nurturing where I have a single customer view across all online media

2.  What type of employees will work with the software?

• Employees without any knowledge of email marketing
• Experienced employees with sufficient knowledge of email marketing
• Experienced technicians with extensive knowledge of programming
• We will (also) work with an agency/reseller

3.  What do you expect in terms of support?

• I want to get support in English.
• I want the ability to call with support
• I would also like to get help with strategy and campaign management
• I might also want to get support via a partner (network)

4.  Do you have specific wishes regarding the email marketing software?

• Drag & drop template designer
• Image editor
• Drag & drop campaign builder
• Relational database
• Dynamic content
• Post click analysis / tracking
• Installation on own server
• Extensive user administration
• Dedicated IP
• Behavioural targetting
• Big data analysis
• Lead scoring

5.  Would you like to integrate the software with other tools?

• CRM

  Accelo ACT! Agile CRM ARCHIE Base Batchbook BigContacts Capsule CentralStationCRM Clevertim Close.io cobra CRM Contactually Custora Epona Follow Up Boss GoldMine HARMONiQ Highrise Hubspot Insightly Keep In Touch Membrain Microsoft Dynamics Microsoft Dynamics NAV Microsoft Outlook Mindbody NetSuite Nimble Nutshell OnePage Oracle Siebel PerfectView Pipedrive Pipeliner Podio Prosperworks ProjectManager.com Sage Salesforce Scibu Solve360 Springbaud Stb CRM Streak Sugar CRM Suite Tactile CRM Tall Emu CRM Teamleader Vtiger Workbooks XERO Zoho
• eCommerce

  3D Cart Afterbuy Big Cartel Bigcommerce commerce:SEO CCVshop Drupal Commerce ECmanager EPIserver Gambio GlobalTicket Gumroad Hybris JTL Shop LemonStand Lightspeed Magento 1 Magento 2 Miva Netivity nextChapter OpenCart osCommerce OXID eSales PayPal Plentymarkets PrestaShop Recurly SANA SendOwl Shopify Shopp Shopware Stripe Tweakwise Ubercart WooCommerce xt:Commerce X-Cart Zen Cart
• CMS

  clearFusion Contao Contegro Drupal Fork GXsoftware Hippo Joomla! Kentico Magnolia Tendenci Umbraco Wordpress
• Analytics

  Attentive.ly BigPicture BIME Analytics bitly CloseAlert comScore ConvertFlow Cyfe Dasheroo Dashthis DataHero DigMyData EA Pro Reports econda Geckoboard Gleam Competitions Glew Ecommerce Analytics Google Analytics Grow HappyMetrix KISSmetrics Klipfolio LeadDyno Referral Tracking Lytics Microsoft Power BI Raven Snoobi Woopra
• Other

  AddThis AFAS Arlo Automate.io BaseDriver Bewotec Bitium BlueConic Brilliant Boomtrain Cazoomi Chrome CocoSoft Coupon Carrier Cyclr Data.com Datatrics Dribbble Ematic Solutions EventBrite Exact Exchange Facebook Feedbin Fresh Relevance FullContact Gmail Google+ Google Adwords Google Contacts Google Sheets GoToWebinar GravityForms Groove HootSuite iFunds Instagram Instapage Instapaper Intercom JustUno Kickbox Kloud Connectors LeadPages LinkedIn Litmus Medium Microsoft SQL Server MicrosFidelio MongoDB Movable Ink MySQL NomiNow Odoo Office365 Olark Opera Optimove Oracle PieSync Pocket PostgreSQL Product Hunt ReadyTalk Realtime Email Receiptful Refind RetailVista Retention Science Safari Segment ShoppingMinds Skyvia Slack Springbot SurveyMonkey Tidio Trello Twilio Twitter Unbounce Userlike UserVoice ValkSolutions Vextras WebEx Windsor Circle Wiqhit Wistia WooBox woolloo Yieldify YouTube Zapier Zendesk 250-OK
• Maatwerk

6.  Which elements have priority in your choice?

• How many contacts are in your database?
• How many emails do you plan to send each month?

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